ESSIE | Rémi Lamandé

Continuing our relationship with Gotham NY bringing Essie’s fun summer campaign to life. with Director Rémi Lamandé.

Originally planned for LA, the shoot faced an unexpected challenge as devastating fires swept through the city. Thanks to quick thinking and collaboration, we were able to relocate, restructure, and continue filming in Miami — keeping the campaign on track. Our thoughts with those affected who weren’t able to move as quickly.

With the whole shoot and crew rebooked we managed to stick to the storyboard and create two social media films dripping in sunshine for the launch of Essie’s Riveria Rush collection.