The Queen direct Arla Lacto Free Milk Commercial

The film centres around the question What if you just do what feels good today? Snappy edits, punchy scenes and neat transitions show the protagonist doing just that, as she goes about her jam-packed, endorphin filled having it all day.

Directing duo The Queen brought their unique style and energy to the production, produced by Simon Petter for Agency Åkestam Holst and creatives Hugo & Petter. Thanks to the trust of the Agency and team The Queen were able to open their visual toolbox add lots of unexpected reveals and scene-to-scene transitions into the original script.