SUAVA | Barbie the Movie

A Fun-Filled Fresh Film Production Celebrating Female Empowerment and Creativity

Our film set for Suave x Barbie the Movie experienced epic levels of fun and excitement during the production, all thanks to the brilliant work of Director Alexandra Gavillet and our NYC Producer Jess Lowe; despite the fast-paced one-week preparation schedule to build sets, wardrobe, and assemble a diverse cast.

Gavillet’s film radiates with her trademark creativity and vibrancy.  Her brilliant use of colour palette and infusion of high energy resulted in the creation of bold and unforgettable visuals. Underlying the film’s beauty and excitement is a powerful message of diversity and the positive impact of Barbie on women’s lives, influencing them from a young age. Notably, the movie’s set was a testament to female empowerment, boasting an all-female head of department crew.

The film features famed hairstylist, Sarah Potempa, who teamed up with Suave in a Barbie Dream Hair Salon to showcase four unique hair looks she created inspired by the movie. As with the movie embracing different Barbies, this lighthearted celebration embraces women’s diverse looks and beauty needs empowering them to be whichever Barbie they like.

CREDITS

Client – Unilever/ Suave/ Mattel

Agency- UEG

Director/Photographer – Alexandra Gavillet

Producer- Jess Lowe

DP- Fiorella Occhipinti

Editor – Marta Strauss

Sound Mix – Bobb Barito

Grade – Ryan McNeal ℅ RKM Studios

Cast:

Host: Sarah Potempa

Guests:

Ashley Everett

Alexandra May

Bree Kish

Maria Gloria