Petr Hrdlicka

Petr is an innovator and problem solver.  He is unique in being able to match both the technical and creative needs of modern product advertising.

A specialist in chocolate & biscuits, dairy & ice-cream, food, beauty, liquids & beer, coffee & tea, his work in the field of digital high-speed cinematography has revolutionized the international world of tabletop and beauty shooting.  Supplying clients with the ultimate SFX technology and model-making skills under one roof.  His special effects studio, Shotbox is based in Prague, is fully equipped with of the best model-making studios in the world, and cutting edge camera equipment.